2027 Broad Arrow Paris Auction
Broad Arrow Auctions is heading to Paris. The collector car auction house has officially announced its inaugural Broad Arrow Paris auction, set to take place on Wednesday, February 3, 2027, at one of the French capital’s most iconic luxury addresses – The Peninsula Paris.
A Premier Venue in the Heart of Paris
Located steps from the Champs-Élysées and the Arc de Triomphe, The Peninsula Paris will provide a world-class backdrop for what promises to be one of the most exciting European collector car auctions of 2027. Public previews will run February 1-3, giving enthusiasts three days to view the curated selection before the live sale.
“The Peninsula Paris is a world-class destination for what will surely be one of the premier European collector car auctions in 2027,” said Joe Twyman, VP of Sales EMEA Region for Broad Arrow Auctions.
Timed to Rétromobile Week 2027
The Broad Arrow Rétromobile auction is strategically scheduled to coincide with Salon Rétromobile, one of the most celebrated classic car events in the world. Rétromobile 2027 is confirmed to run from February 3 to 7 at Paris’s Porte de Versailles exhibition center, drawing hundreds of thousands of collectors and enthusiasts from across the globe. The pairing of a live, curated auction with Rétromobile week positions Broad Arrow to tap into the concentrated demand of the international collector car community during one of the busiest buying weeks on the European calendar.
A Highly Curated, Exclusive Catalogue
Broad Arrow has signaled that the Paris collector car auction will feature a deliberately limited, highly selective catalogue – not a sprawling multi-day mega-sale, but an intimate, premium event designed to attract serious buyers and concours-quality consignments. Karsten Le Blanc, SVP and Head of Broad Arrow’s EMEA Region, noted that collectors wishing to consign should contact specialists now, as the curated nature of the sale means space will be strictly limited.
Broad Arrow's Expanding European Auction Calendar
The Paris announcement is the latest move in Broad Arrow’s rapid European expansion, as evidenced by two highly anticipated European sales later this year:
Zoute Concours Auction – October 9, 2026
Held in partnership with the Zoute Grand Prix in Knokke, Belgium, the 2025 inaugural edition achieved over €26 million in total sales with a 78% sell-through rate. Top results included a rare Verde Pino 1967 Ferrari 275 GTB/4 at €3,015,625, a 2023 Aston Martin Valkyrie from the collection of Formula 1 driver Daniel Ricciardo at €2,284,375, and the unique 1998 Lamborghini Pregunta concept – the last Lamborghini concept before Audi’s takeover – which hammered at €2,143,750.
Zürich Auction – November 7, 2026
Held in partnership with Auto Zürich at the iconic Dolder Grand hotel overlooking Lake Zürich, the inaugural 2025 edition delivered CHF 22 million in total sales at an 87% sell-through rate. The top result was a 1956 Jaguar D-Type with 30 years of single Swiss ownership, achieving CHF 5,181,250. Classic highlights included a 1966 Ferrari 275 GTB – a Swiss car from new – at CHF 2,312,500, while a 2024 Aston Martin Valkyrie Spider with just 97 km on the clock sold for CHF 2,706,250.
Earlier in 2026: Villa d'Este Sets the Tone
Broad Arrow’s European momentum was already on display earlier in 2026 at the Concorso d’Eleganza Villa d’Este Auction at Villa Erba on Lake Como, Italy – achieving €40.8 million ($47.4M) in total sales at an 87% sell-through rate, with more than 12,000 collectors watching remotely.
A Global EMEA Strategy Takes Shape
The Broad Arrow Paris announcement is the natural culmination of a deliberate, multi-year strategy to establish the company as the dominant auction and private sales force across Europe and the Middle East. Broad Arrow launched its European auction business in May 2025 at the Concorso d’Eleganza Villa d’Este – its first-ever live sale on the continent – and has since added three additional European auction venues in rapid succession.
Behind the growth is a deeply experienced EMEA team assembled from the top ranks of the collector car world, including Philip Kantor as Vice Chairman of Europe, specialists covering Belgium, the Netherlands, France, Italy, and Switzerland, and Valérie Simonet as Head of Operations for Europe – who brings 25 years of auction experience across Europe and the Middle East. Broad Arrow also became the exclusive auction partner of InterClassics, the premier collector car sales events in Belgium and the Netherlands, further anchoring its presence in the Benelux region.
With Paris now added to an auction calendar that already spans Lake Como, Knokke, Zürich, and beyond, Broad Arrow’s EMEA footprint is quickly rivaling those of auction houses that have operated in the region for decades.
The Broad Arrow Paris auction represents a significant milestone – cementing its status as a truly global collector car auction house with an increasingly dominant presence across Europe’s most prestigious automotive events.